NZ BREWERIES. STEINLAGER. STAND BY ME (60”)

Rights Information
Year
1987
Reference
C2465
Media type
Moving image

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Rights Information
Year
1987
Reference
C2465
Media type
Moving image

This content is for private viewing only. The material may not always be available for supply.
Click for more information on rights and requesting.

Place of production
New Zealand/Aotearoa
Categories
Advertisement
Duration
0:01:00
Credits
Talent: The All Blacks

Shows various All Blacks in the dressing room ‘nervously’ awaiting a rugby game.
A cover of Ben E. King’s “Stand By Me” is on the audio. (The use of Ben E. King’s 1960 original on a high profile Levi’s 501 jeans commercial earlier in the year could well have inspired the choice.)
Concluding voiceover: “Stand by the All Blacks. We Are. Steinlager Limited. Official sponsors of the 1987 All Black World Cup Challenge.”