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A film promoting G. A. Coles & Co. Ltd. Kapai Factory, Newton, Auckland, "the most up-to-date factory in the Dominion."
This promotion shows the complete shoe-making process: from four tonnes of leather being delivered to the factory; to the careful mechanical and hand cutting, stitching and assembly work; to a glamorous woman trying on a finished shoe in a store.
Catalogue Reference F4376
Production Company: Kinematographs Ltd