Brakes & Steering – LPG Gas
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This ad produced for Brakes & Steering automotive repairs, uses futuristic echoing sound effects to encourage listeners to convert to "LPG: the fuel of the future."
LPG – or liquified petroleum gas – was promoted as an alternative fuel for motor vehicles from the late 1970s and through the 1980s, as petrol prices began to climb.
The ad was recognised as one of the top 20 commercials of the year at the 1979 Radio Mobil Awards.
Image: John Pym of Wellington Taxis standing beside an LPG-powered Holden Belmont. Dominion post (Newspaper): Photographic negatives and prints of the Evening Post and Dominion newspapers. Ref: EP/1974/6461/11A-F. Alexander Turnbull Library http://natlib.govt.nz/records/23137755
Catalogue Reference 24798
Broadcaster: Radio New Zealand