St John Ambulance Baby Carnival

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A film promoting one of the St John Ambulance benefit baby contests popular during the 1930s. "See YOUR BABY On The Screen... Your choice decides!! … Voting Box in foyer…" urge the intertitles.

Short films such as this would have been shown to local audiences as a prelude to feature film screenings.

This particular film was shot at the De Luxe Theatre – now known as the Embassy Theatre – Wellington. A parade of babies and toddlers are shown set against floral backdrops, enthusiastically playing with toys.